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Nature Republic Has Opened 4 Pop-up Stores in Italy

December 12, 2018


Nature Republic is one of the most famous Korean beauty brands. And recently, it has expanded its market by opening 4 pop-up stores in Italy. Let’s check the article below for more information about this expansion.

Image result for nature republic brand

Nature Republic / Ph: DootaStyle

Nature Republic has opened 4 pop-up stores in Italy

South Korean cosmetics firm Nature Republic has entered the Italian market by partnering with local department chain operator Coin to operate the outlets in Rome, Milan, Torino and Bari. Heritage brand Coin which is the largest department store chain in the country, has over 50 stores, outlets selling clothing, beauty and home decoration products across the country.

Opening 4 stores in Italy is one of the first steps for further expansion throughout Europe, where the customers’ demand for Korean beauty products is growing. According to market data, last year, the Italian cosmetics market was valued at around 10 billion euros ($11.4 billion).

The success of Nature Republic at the present comes from its continuous efforts since it has never been easy to get in European market. The brand has been registering its cosmetics products including its signature Ginseng Royal Silk Watery Cream and Aloe Vera Soothing Gel on the European Union’s Cosmetic Products Notification Portal for the past two years.

Besides these 4 pop-up stores, the company continues to seek ways to diversify overseas sales channels.

Nature Republic currently has a presence in 19 countries including Italy.

About Nature Republic



Nature Republic is a South Korean cosmetics brand created in 2009. It has a large number of beauty products in various fields such as face cleanser, skin care, mask/pack,…



Image result for natural republic

The product of Nature Republic / Ph: naturerepublicusa

You can visit its American website through the link below:

Here are some basic information about the latest activity of Nature Republic. If you want to know more about other beauty brands, let’s visit our website often.

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