Fashion news

Buying designer handbags is a profitable investment if you own Hermès Evelyne or Birkin.

Buying designer handbags is a profitable investment if you own Hermès Evelyne or Birkin.

Reports show that Rihanna's Savage x Fenty brand is now at the forefront of the global lingerie market.

Reports show that Rihanna's Savage x Fenty brand is now at the forefront of the global lingerie market.

For the first time, Uniqlo surpassed Zara to become the largest clothing company in the world.

For the first time, Uniqlo surpassed Zara to become the largest clothing company in the world.

Many luxury brands launch designs with red heart-shape that is the love symbol in Valentine 2021 season.

Many luxury brands launch designs with red heart-shape that is the love symbol in Valentine 2021 season.

According to the 4th quarter 2020 report by The Lyst Index, Gucci continues to be named at the highest position in the ranking of the most prominent fashion brands 2020.

According to the 4th quarter 2020 report by The Lyst Index, Gucci continues to be named at the highest position in the ranking of the most prominent fashion brands 2020.

An Italian fashion brand Ulturale has introduced a new and unique tie cum mask design for modern men to wear during Covid-19 pandemic. 

An Italian fashion brand Ulturale has introduced a new and unique tie cum mask design for modern men to wear during Covid-19 pandemic. 

In the world of Italian designer brands, Prada is a brand that is not new and special in terms of product lines and origin, but there is an uniqueness in its process of shaping the brand and its secret of success.

In the world of Italian designer brands, Prada is a brand that is not new and special in terms of product lines and origin, but there is an uniqueness in its process of shaping the brand and its secret of success.

Style icon Kate Moss is no stranger to the limelight, and her first project in the jewelry design world achieves a great success.

Style icon Kate Moss is no stranger to the limelight, and her first project in the jewelry design world achieves a great success.

In just two decades, Uniqlo has grown from a retail store in the suburbs of Hiroshima to a giant Japanese fashion brand with big stores in most major cities around the globe.

In just two decades, Uniqlo has grown from a retail store in the suburbs of Hiroshima to a giant Japanese fashion brand with big stores in most major cities around the globe.

Uniqlo's parent company Fast Retailing is in the process of transforming itself from a mere clothing store to "social infrastructure".  According to President Tadashi Yanai, as the world moves towards sustainability, Uniqlo wants to innovate itself into "having a more social presence".

Uniqlo's parent company Fast Retailing is in the process of transforming itself from a mere clothing store to "social infrastructure".  According to President Tadashi Yanai, as the world moves towards sustainability, Uniqlo wants to innovate itself into "having a more social presence".

H&M wants to lead the change towards a sustainable fashion industry. For example, by 2030, the company aims for all of its materials to be recycled or sourced more sustainably (the figure for 2019 is 57%).

H&M wants to lead the change towards a sustainable fashion industry. For example, by 2030, the company aims for all of its materials to be recycled or sourced more sustainably (the figure for 2019 is 57%).

Recently, Gucci cooperated with Fujiko-Pro to create a collection of cute Doraemon-printed clothes and accessories.

Recently, Gucci cooperated with Fujiko-Pro to create a collection of cute Doraemon-printed clothes and accessories.

A Christmas-patterned sweater can be lighting and give a warning sound when someone stands closer within the range of 1.8 meters from the wearer.

A Christmas-patterned sweater can be lighting and give a warning sound when someone stands closer within the range of 1.8 meters from the wearer.

Sportswear maker Nike Inc said on December 18 that 2020 sales could be better than previously expected, after its online sales rose in the consecutively third quarter thanks to increasing demand for sporting goods in the Covid-19 epidemic.

Sportswear maker Nike Inc said on December 18 that 2020 sales could be better than previously expected, after its online sales rose in the consecutively third quarter thanks to increasing demand for sporting goods in the Covid-19 epidemic.

The designs of Louis Vuitton, Chanel, Dior, Prada,  Bottega Veneta and Bulgari strongly are occuping with a series of distinctive textures and materials.

The designs of Louis Vuitton, Chanel, Dior, Prada,  Bottega Veneta and Bulgari strongly are occuping with a series of distinctive textures and materials.

On December 14, Adidas said it was reconsidering the future of Reebok and possibly selling Reebok, a US sportswear company that Adidas bought 15 years ago.

On December 14, Adidas said it was reconsidering the future of Reebok and possibly selling Reebok, a US sportswear company that Adidas bought 15 years ago.

Recently, Lyst - the global fashion search engine - announced a ranking list of the most prominent fashion brands after summarizing for 3 quarters of this year.

 Topping the chart are Gucci, Off-White founded by Virgil Abloh and Nike.  This is the first time in 2020 an Italian luxury brand holds the throne.

Recently, Lyst - the global fashion search engine - announced a ranking list of the most prominent fashion brands after summarizing for 3 quarters of this year.

 Topping the chart are Gucci, Off-White founded by Virgil Abloh and Nike.  This is the first time in 2020 an Italian luxury brand holds the throne.

Auction house Sotheby's hopes that the Adidas ZX8000 Porcelain pair will set a new value record for a sneaker design.

Auction house Sotheby's hopes that the Adidas ZX8000 Porcelain pair will set a new value record for a sneaker design.

The Italian luxury brand continues to show creativity through a bread and croissant- shaped bags collection.

The Italian luxury brand continues to show creativity through a bread and croissant- shaped bags collection.

Last month, Amazon announced the launch of a "brand new" design zone where luxury names can set up their own online luxury products stores which will be heavy rival for Alibaba's luxury sub-site Tmall. Alibaba vs. Amazon: Who will take over online luxury shopping sector?

Last month, Amazon announced the launch of a "brand new" design zone where luxury names can set up their own online luxury products stores which will be heavy rival for Alibaba's luxury sub-site Tmall. Alibaba vs. Amazon: Who will take over online luxury shopping sector?

Burberry is one of British luxury brands that values ​​based on both usage and emotional value.

Below is Burberry's 5 secret of success in rebranding strategy. 

Burberry is one of British luxury brands that values ​​based on both usage and emotional value.

Below is Burberry's 5 secret of success in rebranding strategy. 

The most expensive handbag ever is a handbag of the Italian brand Boarini Milanesi. This handbag is launched by the campaign for the environment.

The most expensive handbag ever is a handbag of the Italian brand Boarini Milanesi. This handbag is launched by the campaign for the environment.

In this article we give information about the top 5 popular Italian designer brands. 

In this article we give information about the top 5 popular Italian designer brands. 

The rich and fashionistas in Japan can now fend off the spread of the COVID-19 epidemic with diamond and pearl masks which worth 1 million yen/piece (about $9,600).

The rich and fashionistas in Japan can now fend off the spread of the COVID-19 epidemic with diamond and pearl masks which worth 1 million yen/piece (about $9,600).

KANGHYUK x Reebok Zig Kinetica is only produced 25 pairs of sporty chic shoes worldwide. Material of this edition is made from leftover materials from Kanghyuk's ready-to-wear collection.  

KANGHYUK x Reebok Zig Kinetica is only produced 25 pairs of sporty chic shoes worldwide. Material of this edition is made from leftover materials from Kanghyuk's ready-to-wear collection.  

Information from Savills Vietnam recently revealed that two luxury names: Louis Vuitton and Christian Dior, are about to open more flagship stores in Hanoi. With consulting on research and site search by Savills Vietnam, the site selected by these two luxury names is the International Center building.

Information from Savills Vietnam recently revealed that two luxury names: Louis Vuitton and Christian Dior, are about to open more flagship stores in Hanoi. With consulting on research and site search by Savills Vietnam, the site selected by these two luxury names is the International Center building.

Many young people in Korea and Japan scrambled to buy fashion items from Uniqlo x  Jil Sander collection.

Many young people in Korea and Japan scrambled to buy fashion items from Uniqlo x  Jil Sander collection.

"Fast Fashion" brands easily attract a huge number of customers because the quickness of trend updates comes with low prices.  It is also for this reason that the clothes of "fast fashion" brands are easily "out of fashion".  Similarly, consumers influenced by the psychology of following the trend of the crowd plus the desire to change quickly the closet will also reject a large amount of clothes after a short time of use because they will simply find out new favorite designs in just a few days.

"Fast Fashion" brands easily attract a huge number of customers because the quickness of trend updates comes with low prices.  It is also for this reason that the clothes of "fast fashion" brands are easily "out of fashion".  Similarly, consumers influenced by the psychology of following the trend of the crowd plus the desire to change quickly the closet will also reject a large amount of clothes after a short time of use because they will simply find out new favorite designs in just a few days.