Colour of the year 2017

Pantone has announced its Colour of the Year for 2017 – a yellow-green colour said to be a symbol of “new beginnings”.

 

 

 
Pantone 15-0343 Greenery stands in contrast to 2016’s pick, which saw two colours selected to symbolise the need for harmony in the world.
Greenery bursts forth in 2017 to provide us with the hope we collectively yearn for amid a complex social and political landscape. The colour satisfies a “growing desire” to “rejuvenate, revitalise and unite”. Greenery symbolises the reconnection we seek with nature, one another and a larger purpose.
Besides, greenery will be used to add a “confident punch” to hair, lips, eyes and nails. It also predicted that the shade will be used in colour-correcting products for a more natural look, as green helps to neutralise redness on the skin.
Furthermore, the shade is ideal for packaging, where it is said to offer “an instant message of freshness”.
 

 

 

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